City University Los Angeles

MASTER IN BUSINESS ADMINISTRATION

PROGRAM DESCRIPTION:

A program for qualified managers and women professionals whose career achievement levels require this higher certification. This program is designed for qualified students from a related academic background. B uilding upon this foundation, students are required to take subject specific courses, as well as interactive specific courses from the core. A specific major requires a minimum of nine credits.

REQUIREMENTS:

48 semester/72 quarter credits
Critical Analysis, Annoted Bibliography, Proposal and Thesis
25%-50% from core curriculum
No more than 6 semester/9 quarter transferable graduate credits

PREREQUISITES:

A bachelor degree or the equivalent in the same field, or in a related area, and/or substantive working experience in the field.

INSTRUCTIONAL METHODS:

DISTANCE EDUCATION

CURRICULUM:

(CORE REQUIREMENTS)

Labor Legislation
Market Strategy
Macroeconomics
Business Finance
Foundations of Financial management
Economics Aspects of Information Systems
International Trade Policies, Theory and Practice
Performance Evaluation
Research Methodology
Managerial Decision Analysis
Human Behavior in Organizations

COURSE OUTLINES / SYLLABI

1. Course Designation:

1.1 School: Arts and Sciences

1.2 Department: Business

1.3 Course Number: BUS 306

   Title: Labor Legislation

1.4 Recommended Text List:

Course Objectives: Student will demonstrate a knowledge of the history of the labor movement and can show reasonable efficiency in dealing with its legislation.

Course Description: The American Labor Movement's historical experiment with the attitude of American community, political and legal institutions and with psychology of labor; the rise of organized labor movements and the changing role of government; laws relating to labor; management and the public, legislation and regulations concerning wages, hours, collective bargaining, labor contracts and arbitration.

1. Course Designation:

1.1 School: Arts and Sciences

1.2 Department: Business

1.3 Course Number: BUS 311

   Title: Market Strategy

1.4 Recommended Text List:

Strategic Marketing, 4th ed., 1994, Irwin, Cravens
The Marketing Plan Project Manual, William J. Quain
Marketing, 4th ed., William G. Zikmund, Michael d'Amico
Marketing Revolution, 1st ed., Clancy
Marketing, 1993, Dushkin
Marketing Classic, 7th ed., 1991, Enis
Consumer Behavior, Marketing Strategy, 3rd ed., Peter Irwin
Marketing Research, 4th ed., 1991, Kinnear
Consumer Behavior & Marketing Action, 4th ed., Assael
Marketing Models, 1st ed., Lilien
Global Marketing Management, 2nd ed., 1992, Buzzell
Global Marketing Strategies, 2nd ed., 1992, Jeannet

Course Objectives: Student will show proficiency in marketing strategy.

Course Description: This course provides a framework for systematically dealing with the problems encountrered in the evaluation, introduction and management of consumer and industrial products; emphasizes development and implementation of marketing strategy through the formulation of comprehensive market plans; product development and management process will be highlighted.

1. Course Designation:

1.1 School: Arts and Sciences

1.2 Department: Business

1.3 Course Number: BUS 304

   Title: Macroeconomics

1.4 Recommended Text List:

Macroeconomics, 4th ed., 1993, Wiley, Barro
Macroeconomics, 6th ed., 1993, Dornbusch
Macroeconomics, 4th ed., 1993, Norx, Hall
Macroeconomics, 6th ed., 1994, Baumol
Macroeconomics, 6th ed., 1993, Gordon
Macroeconomics Theory & Policy, 4th ed., 1994, Branston
Lectures on Macroeconomics, 1st ed., 1989, Blanchard
Macroeconomics, 1st ed., 1992, Abel

Course Objectives: Student will be able to demonstrate his/her klnowledge in macroeconomics.

Course Description: Emphasis on macroeconomics; theory of consumer behavior and of the firm, the pricing process in the goods and factor market structure and their concomitant public policies.

1. Course Designation:

1.1 School: Arts and Sciences

1.2 Department: Business

1.3 Course Number: BUS 305

   Title: Business Finance

1.4 Recommended Text List:

Course Objectives: Student will show reasonable efficiency in the field of business finance.

Course Description: Principles of business finance and procurement and management of wealth by privately owned profit seeking enterprises.

1. Course Designation:

1.1 School: Arts and Sciences

1.2 Department: Business

1.3 Course Number: BUS 303

   Title: Foundations of Financial Management

1.4 Recommended Text List:

Accounting Text & Cases, 8th ed., Robert N. Anthony, James S. Reece
Accounting: An International Perspective, 3rd ed., Gerhard G. Mueller, Helen Gernon, Garry Meek
Dases In Financial Management, 3rd ed., Jerry A. Viscione, George A. Aragon - Houghton/Mifflin Financial & Managerial Accounting, 2nd ed., B. E. Needles, Dr. H.R. Anderson, James C. Caldwell - Houghton/Mifflin
Financial Management Handbook, 3rd ed., Philip Vale Gower

Course Objectives: Student can show reasonable efficiency in the area o financial management

Course Description: A financial approach to business management; consideraton of financial objectives and their measurements consideration of financial objectivs and their measurement; uses of funds; estimating fund requirements, sources, of funds; introductions to financial management.

1. Course Designation:

1.1 School: Arts and Sciences

1.2 Department: Business

1.3 Course Number: BUS 302

   Title: Economic Aspects of Information Systems

1.4 Recommended Text List:

Information Systems, 1994, Irwin
Computer & Information Systems, 1994-95 ed., Sarah E. Hutchinson, Stacey C. Sawyer - Irwin
The Management of Organizations, Strategy, Structure, Behavior, #13, J.B. Barney, R.W. Griffin
Contemporary Management, 2nd ed., David Van Fleet
Databasie Information Retrieval

Distributed Databases, I.W. Drafran, F. Poole
The Apple II in the Laboratory, A. Kuckes, B. Thompson
IBM-PC in the Laboratory, B.B. Thompson, A.F. Kuckes
Information Tech: Agent of Change, Murray Laver
The Economics of Imperfect Information, Louis
Information Systems, 1994, Irwin

Management, 3rd ed., Ricky W. Griffin
Management, 5th ed., Theo Harmann, William G. Scott, Patrick E. Connor

Course Objectives: Student will show proficiency in the use of information systems.

Course Description: Construction and accessing of large databases, documents classification; retrieval and evalutaion techniques, automatic dictionary and thesaurus construction.

1. Course Designation:

1.1 School: Arts and Sciences

1.2 Department: Business

1.3 Course Number: BUS 301

   Title: International Trade in Policies, Theory and Practice

1.4 Recommended Text List:

FACULTY AND/OR STUDENT WILL SELECT A CURRENT EDITION

Course Objectives: Student will show proficiency in the use of information systems.

Course Description: Construction and accessing of large databases, documents classification; retrieval and evaluation techniques, automatic dictionary and thesaurus construction.

1. Course Designation:

1.1 School: Arts and Sciences

1.2 Department: Business

1.3 Course Number: BUS 308

   Title: Performance Evaluation

1.4 Recommended Text:

FACULTY AND/OR STUDENT WILL SELECT A CURRENT EDITION

Course Objectives: Student will articulate a reasonable understanding of performance evaluation.

Course Description: Methods of job analysis and job evaluation; performance appraisal systems; making wage decisons; compensation systems; performance standards; time rate and incentive methods; salary administration, analytical and empirical evaluation of techniques.

1. Course Designation:

1.1 School: Arts and Sciences

1.2 Department: Business

1.3 Course Number: BUS 312

   Title: Research Methodology

1.4 Recommended Text List:

FACULTY AND/OR STUDENT WILL SELECT A CURRENT EDITION

Course Objectives: Student will acquire a working knowledge of research methods and the reasons and use of utilizing the various methods in doing research and evaluating results of research.

Course Description: A course to develop an understanding of research methodology and its practical applications in the fields of overseeing and designing research projects as well as of interpreting research results.

1. Course Designation:

1.1 School: Arts and Sciences

1.2 Department: Business

1.3 Course Number: BUS 307

   Title: Managerial Decision Analysis

1.4 Recommended Text List:

Guide Managerial Communication, 3rd ed., 1992, Munter

Course Objectives: Student will acquire a thorough knowledge and understanding of managerial decision analysis.

Course Description: Management of the total marketing effect; managerial decison making, with particular attention of policies on product, pricing, promotion and logistics; interaction of marketing managers, government regulators and consumers, government regulations of competition, appraisal and evaluation of marketing activities and policies.

1. Course Designation:

1.1 School: Arts and Sciences

1.2 Department: Business

1.3 Course Number: BUS 309

   Title: Human Behavior in Organizations

1.4 Recommended Text List:

Orgainzational Behavior, 6th ed., 1993, Robbins
Organizational Behavior, 3rd ed., 1992, Moorhead
Management & Organizational Behavior, 1st ed., 1994, Irwin Coffey
Managing Behavior in Organizations, 1st ed., 1983, Schlesinger
Human Relations In Organizations, 5th ed.,, Dan L. Costley, Carmen Santana-Melgoza, Ralph Todd
Human Behavior at Work, O. Jeff Harris & Sandra Hartmann
People at Work: Human Relations in Organizations, 4th ed., Paul K. Timm, Brent D. Peterson

Course Objectives: Student will acquire an understanding of individual and group behavior in organization.

Course Description: A course to develop an understanding of of organization dynamics which includes the analysis of individual and group behavior in organizations; practical applications to profit making institutions is emphasized.